Posts by webadmin
What You Should Know About Affiliate Marketing
Online businesses that use e-commerce often want to increase their digital footprint. Affiliate marketing offers a cost-effective strategy companies can use to boost their sales. This involves working with third-party marketers to direct traffic to your website. Moreover, the third parties earn a commission depending on your agreement. This blog outlines essential information regarding affiliate…
Read More7 Key Digital Marketing Metrics to Track
You need to understand the performance of your digital marketing campaigns. A good way to accomplish this is to track specific marketing metrics. The metrics provide raw data that you can use to optimize your marketing budget, strategies, and objectives. Many marketing metrics exist, but you should focus on the most important ones. Discover key…
Read MoreInfluencer Marketing: What You Need to Know
The rise of social media has opened new avenues for digital marketing. One of the fastest-developing techniques is influencer marketing. But what is influencer marketing, and should you try it out? Discover what you need to know about this marketing technique.
Read MoreDoes Your Beauty Business Have Buzz? Why You Need to Outsource Digital Marketing
Is outsourcing digital marketing the right choice for your small beauty business? Whether you sell soaps, custom cosmetics, lotions, potions, or anything else that has major beauty industry buzz behind it, you need a way to reach your customer base. If what you’re doing right now isn’t getting results, take a look at the questions…
Read MoreHow To Never Be Taken Advantage Of When Hiring A Company
I can’t tell you how much money I’ve wasted with bad contractors over the last 20 years with missed deadlines, over-charges, restarts and having to redo the same work I paid them to do a few months after they were gone. Consultants, contractors and agencies that seemed so good when the PowerPoint slides were flying…
Read MoreA Guide to Fostering a Productive Relationship with Your Small Business SEO Company
Through our years of research we have determined that relationship building is one of the most important, if not the most important, factor in a successful SEO campaign. If you have already signed on with a small business SEO company you are happy with, there is still more you can do to foster a productive…
Read More5 Things Only a CEO Will Tell You to Look for in a Pay Per Click Company
Maybe you have run a few paid ads on the Internet without much success. Or perhaps you are now working with an agency with a well-established pay per click company reputation, but you aren’t seeing the results you expected. And here’s another scenario: You may never have considered a paid search campaign before, and believe…
Read MoreHow to Build Great Relationships with Top SEO Companies
One would think that it wouldn’t be necessary to build a great relationship with top SEO companies. These companies got to be in the upper echelon due to their skill and experience, right? But it’s crucial that you as CEO of your company take the reins in the agency – client relationship. Doing so will…
Read More3 Tips to Having the Best Experience with Digital Advertising Agencies
Some of you may have been lucky and immediately hit on a great relationship with your digital agency. More often than not, though, the experience goes like this: You spend a few months to a year with several digital advertising agencies, and just aren’t satisfied enough to stay with any of them. There are myriad…
Read MoreHow to Get Even Better Results from Top Marketing Agencies
The title to this article is actually fascinating when you think about it! Many businesses believe that if they turn over their online marketing to one of the top agencies, that’s all they have to do…they’re done. Vetting top digital agencies and signing with a great one is only half the battle. There is a…
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