Tips to Increase Traffic from Repeat Visitors

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While much of digital marketing focuses on attracting new visitors to different websites, customer retention is equally important — but it can cost less money. Once you have gotten potential customers to visit your site, you want to keep them coming back for more. When they have a positive experience on your website, visitors are…

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4 Functions of the H2 Tag

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Many people know about title tags, meta descriptions, and H1 tags. But did you know that H tags go beyond the H1 tag? H tags, or header tags, can go from H1 to H6. While H1 is the most important, another important one is the H2 tag. Discover four functions this specific H tag can…

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