Posts by Alisson Pural
A Guide to Hashtags for Small Business Owners
What are hashtags and do you need them to market your small business online? If you’re new to social media and the world of digital marketing, take a look at what you need to know about hashtags and how these symbols can help your company to grow. Hashtags Are More Than Just Symbols A lot…
Read MoreThe Many Benefits of Niche Marketing: A Guide
Niche marketing is a powerful business strategy that has helped companies of all sizes reach their target audience and succeed in a competitive marketplace. While there are always risks with any marketing strategy, niche marketing offers unique advantages to give you an edge over your competitors. This article will explore the many benefits of niche…
Read MoreShould You Hire a Social Media Marketer? Ask These 3 Questions Now
Is social media marketing a foreign concept to you? Are you a small business owner who has always taken a traditional approach to advertising? However, today’s businesses can’t survive on phone book ads and flyers. If you’re not sure whether you need to hire a social media professional to grow your business, take a look…
Read More12 Benefits of Pay-Per-Click (PPC) Advertising
Pay-per-click (PPC) advertising is a form of digital marketing that allows businesses to display ads on search engines and other websites. Instead of paying a flat fee to have their ads displayed, businesses only pay when someone clicks on their ad. Pay-per-click advertising is a great way to reach potential customers and get them to…
Read More8 Benefits of Using Local SEO for Your Business
Most people in your local area do online research to get more information about a local business. Small businesses that don’t appear on search engine results in the local area will most likely not be visible to potential customers. One strategy to attract local customers to your business is to implement local SEO. Discover the…
Read MoreSigns Your Business Needs Professional SEO Help
With the current growth of digital marketing, investing in search engine optimization (SEO) is often a wise decision. Quality SEO services will enable you to easily reach more customers. Also, your business’s credibility, competitiveness, customer engagement rates, and website usability can improve when you invest in good SEO. If you’re in a dilemma about whether…
Read MoreWhat Is User-Generated Content? And Why Is It Important?
User-generated content has become increasingly important for brands, as consumers are now more likely to seek recommendations from their peers before making a purchase. A large percentage of people say that UGC greatly impacts their purchasing decisions. Additionally, UGC can help to build brand awareness and affinity, improve search engine rankings, and boost website traffic.…
Read MoreWhat Is ROI Digital Marketing, and Why Does It Matter?
In this digital age, marketing is more important than ever. With so many ways to reach potential customers, businesses must find the most effective way to allocate resources. One key metric for measuring the success of a digital marketing campaign is by investigating its return on investment (ROI). In a nutshell, ROI measures how effective…
Read MoreA Guide to Marketing With Memes
Memes can be a powerful tool in digital marketing because they can help to create awareness and interest in a company or product with minimal costs. However, meme marketing has rules that your company to follow to ensure effective marketing. Implement these rules in your digital marketing strategy to leverage memes effectively.
Read More5 Ways To Increase Your Website Traffic for Free
Creating a website is only the first step in getting your business online. Getting people to visit your site is where things get tricky — and expensive. For some companies, paying for ads is the best way, but that’s not always an option for those on a tight budget. Fortunately, there are plenty of ways…
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