Posts Tagged ‘digital marketing’
6 Ways To Use Social Media More Effectively
Social media is an important tool for your business, as it allows you to connect with your target audience in a meaningful way and promote your products or services. Unfortunately, if you do not use social media effectively, you can miss out on the benefits. To ensure that you make the most of your social…
Read MoreThe Upside of Negative Reviews: Turning Negative Feedback Into Opportunities
Negative reviews can be quite painful for any business owner. You could offer the best products or services, and some customers may leave negative feedback. While it’s easy to feel disheartened by negative reviews, they can actually present opportunities for your business. How? By providing valuable insights that can help you improve and grow your…
Read More3 Qualities To Look For in a Digital Marketing Pro
What qualities should you look for in a digital marketer? Your small business needs a marketing boost. If you’re ready to make a digital footprint and jump-start your next advertising campaign or overall media design, take a look at the top qualities you should expect to see from a professional.
Read MoreColor Psychology in Digital Marketing: Tips to Use Color to Your Advantage
Color is one of the most powerful elements in design and can elicit strong emotions from viewers. In digital marketing, color can play a critical role in influencing consumer behavior, from brand recognition to making a purchase. As such, you need to consider color psychology and how you can use it to your advantage as…
Read MoreFour Mistakes To Avoid In Digital Marketing
The online business landscape continues to grow, and your e-commerce business can ride this wave and thrive. In 2020, over 2 billion people shopped online and pushed global e-retail sales above $4.2 trillion. With the right marketing plan, your team can leverage the numbers to boost your brand. A properly designed marketing plan helps to…
Read MoreHow to Use Meta Descriptions to Drive Click-Through Rate
The meta description is the snippet of text that Google shows to Internet users so they can see what your page is about. A page’s meta description is not a factor in page ranking itself as of September of 2009, but it can influence click-through rate, which is a huge ranking factor. Learn what to…
Read MoreHow You Can Make Your Marketing Efforts More Inclusive and Effective
Marketing and advertising efforts are most effective when they create a connection with the target audience. A target audience, however, is often made up of many different individuals with experiences and backgrounds that are different from your own. In order to connect with a diverse audience, businesses need to employ inclusive marketing strategies. Learn what…
Read MoreWhat Online Marketing Tools Does My Business Need?
There are so many marketing tools out there that it can be overwhelming when trying to find which ones will be right for your business and its needs. Here at Grow Team, we’ve used a decent amount ourselves and have had both good and bad experiences. With this list, we outline some of the digital…
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